Communication

Let agents run your Msg91 messaging end-to-end

QX sends SMS, fires user events and watches campaign health for you—so your team focuses on what to say, not on stitching APIs and chasing failures.

@QX Did anything go wrong with yesterday's campaign?

Your 'October Renewal' blast reached 8,412 of 8,600 contacts—188 failed, mostly invalid numbers in the India segment. Want me to clean the list and retry the rest?

Msg91

HubSpot

Stop juggling SMS blasts, event tracking and failure reports across tabs. Hand the messaging layer to an agent.

Outreach

SMS that goes out on its own

Agents pull the right audience, personalize each message and dispatch through Msg91—so reminders, alerts and promos land on time without anyone hitting send.

Behavioral data

Every user action, captured

Sign-ups, purchases, drop-offs—agents log the events that matter into Segmento as they happen, so your campaigns target the right people without manual tagging.

Deliverability

Failures caught before you ask

Agents watch campaign runs, surface failed events and bad numbers, and propose fixes—so broken sends don't sit in a dashboard waiting to be noticed.

Msg91

Real workflows, built for your team

Build complex workflows in minutes that chain Msg91 together with the rest of your stack. Trigger them on specific events, on schedule, or on demand.

E-commerce: Order updates that text themselves

New order placed

Triggered in Shopify

Compose order confirmation

Agent step

Send SMS to customer

in Msg91

Log 'order_placed' event

in Msg91

Order marked shipped

Send shipping SMS

in Msg91

QX agents can send SMS, log user events, monitor campaigns—and more inside Msg91

SENDSend an SMS message

CREATERecord a user event

LISTList all campaigns

QUERYGet available event types

QUERYInspect failed events

About Msg91

Msg91 is a cloud communications platform powering SMS, WhatsApp, email and voice for thousands of businesses worldwide. Its Segmento product adds event tracking and campaign tooling on top, and its well-documented APIs and strong global routing make it a reliable backbone for automated customer messaging at scale.

About QX Labs

QX is an AI agent platform that helps you build, run and scale AI across your team in a few clicks. Create agents that connect to your data and 1,000+ apps, building institutional memory that gets sharper every run. Then delegate tasks to them from where you already work—Slack, Teams, WhatsApp or email.

See Msg91 working inside your stack

Want an AI co-worker that runs your SMS campaigns and event tracking for you? Book a demo call to discuss your use cases, or get started for free.

Book a demo